C&A, a beloved fashion retailer, celebrated the festive season in Poland with the C&A Christmas Campaign. Designed to inspire audiences with stylish and accessible holiday fashion, the campaign showcased cozy casual wear and elegant party looks, making everyone feel special during the holiday season.
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The campaign focused on:
Increasing brand awareness in Poland as a go-to destination for festive fashion.
Driving engagement with C&A’s winter collection through influencer-led content.
Inspiring holiday fashion for various festive occasions.
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influence.vision Agency partnered with influencers to highlight C&A’s winter collection through engaging and relatable storytelling. From chic evening looks to cozy family outfits, the campaign demonstrated how C&A’s versatile pieces fit every holiday moment while emphasizing affordability and variety.
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Polish influencers such as Aleksandra Nowak (@ola_nowak), Aleksandra Lamczyk (@olaxxys), and Basia Kaszuba (@bu.sia) brought the collection to life through their personal and authentic narratives, resonating with diverse audiences.
Content Highlights
Campaign Highlights
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Showcased versatile C&A pieces styled for different holiday moments.
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Influencers shared their festive traditions and holiday looks with their followers.
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The collection offered options for every style and occasion, from casual gatherings to glamorous celebrations.
Key Takeaways
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Festive fashion engages audiences during the season.
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Authentic influencer content builds trust and drives interest.
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Diverse representation ensures broad reach and appeal.